Training Software and Sales Enablement
Even the top sales enablement tools can only take a rep so far. These tools are intended to enable a representative, not do the entirety of their job for them. Sales enablement solutions encompass the strategy and tools required to alleviate reps of menial tasks so they can better communicate with prospects to seal some deals.
Sales enablement tools examples consist of big names like Salesforce, Mindmatrix, Amacus, Eloqua — to name a few. These tools yield immense benefits for representatives like ease of organization, reminders, and prospect search. The features and functions of a sales enablement platform can be overwhelming. Before tossing Salesforce to a rookie rep, make sure they know what they’re doing.
The Learning Management System
Employee training software provides ease of information for all types of industry teams needing to train quickly and efficiently. The software used for employee training generally takes on the bulk of the learning management system definition, but a training management system also involves the methods and theory incorporated to execute learning.
It sounds a bit complicated, but with sales enablement as the topic at hand, we’ll simplify it. That’s what Lessonly does; we make learning easy so your learners can ultimately live better lives.
Sales enablement jobs and tools usually play into an equation of an exponentially growing team. Not only is the sales team within a company growing in employees, but also, each rep needs to improve and innovate within their role.
The Sales Enablement Definition in a Learning Context
A sales enablement manager that strategizes the use of tools with practices is definitely a recommendation. Though many growing companies already have one in place, this manager makes it their sole mission to find solutions for sales representatives to perform better.
This person has to start somewhere, and likely, they’ll start with a course development software (learning software) then sales enablement software. When a new system or new employee is brought into the company, the employee has a lot to learn. With training management software, the sales enablement manager can develop and distribute lessons for the employee to learn any and all systems. In comparison to using a platform like Lynda.com to learn sales enablement systems, using a learning platform, like Lessonly, allows managers to create sales enablement materials in accordance to the way the company itself utilizes them. For example, instead of learning the entirety of the vast land that is Salesforce, an employee can more easily understand the specific ways in which it is used in their company.
Incorporating Learning Management System Software into the Sales Enablement Mix
In addition to more easily learning the ins and outs of a sales enablement platform, employees can use the time saved to progress as workers and enjoy taking on new challenges within their role. The director of sales enablement can foster this by using a learning platform to elicit feedback and suggestions from weekly team or one-on-one meetings.
It’s necessary to implement a learning management system that assists and supports these actions. We suggest staying away from the free learning management system. Here is a more in-depth learning management system comparison, but the big takeaways is free learning systems become more difficult to use as a team scales and the systems themselves grow harder to scale. For example, you’ll be paying much more than just a sales enablement salary to keep up the learning process with a free LMS; you’ll likely have to hire a development team just to customize, maintain, improve, and fix the system. Shift your search to learning management system vendors who are software-as-a-service and provide the particular functions and features you need for your team.