Sales Training Software
In today’s business world, much of the competition for hiring employees has shifted away from who has the longer list of talents on their resume and more toward the battle in attracting the right type of people to your company. This is in part thanks to the ubiquity of sales training available to managers and administrators. These new employee training methods are changing the corporate landscape in terms of talent that can be brought on. By creating an employee training plan that involves online training that is engaging and useful to the learner, companies save money by investing in better employees that work harder and stay longer.
This has become especially prevalent in today’s sales landscape. In this competitive environment, sales teams are turning to sales training software to reduce ramp time of new hires, enable their current workforce, and increase performance. First, this is because sales training software helps new sales reps learn the ins and outs of their new role. It also equips veteran sales reps with ongoing enablement and training to keep their skills and knowledge fresh. The result? One salesforce that marches to the same beat and is enabled for practically every angle of their job
So, if you’re still under the impression that spending money on sales enablement training software or sales training programs, isn’t a good investment, you may want to think again. The reality is that giving your sales reps the tools they need to succeed, like sales training programs with various sales training courses, is key to employee retention, engagement, and ultimately, revenue goals. Now that we know why you should consider sales training software, let’s figure out exactly what we’re talking about when we use the phrase web-based sales training.
What is Sales Training?
Hiring new employees into sales roles can be a bit daunting for a multitude of reasons. The sales team arguably has the most contact with people and groups outside your company’s walls. Ideally, new sales team hires will have a set of sales skills that they can refer to whenever it comes down to a cold call, but if your business has specific selling methods that are enforced, sales training can come in very handy. In its most simple form, sales training comes down to teaching your employees the most successful selling techniques that work for what they are selling. The way that this training can vary in size, scope, and depth, but sales skills training makes sure that your sales representatives know what they are talking about when they pick up the phone to chat with a customer.
A few years ago, online programs would be seen as advanced sales techniques, but today they are fairly common. E-learning software is more prevalent than ever thanks to its ability to be available whenever the learner needs it. At Lessonly, we strive to make the learning experience centered around your employees so the information stays with them. And even if it doesn’t, our software allows for sales courses to be reviewed so that information being passed along to your customers is always correct. Lessonly is the perfect place to finally convert that old sales training manual pdf into something a little more useful and interactive. If you can create an email, you can create engaging training documents in Lessonly.
Sales Training Software Programs
The only downside to so many companies offering different software skills training platforms is deciding which one is right for your company’s needs. There are different variables that need to be considered when deciding which software program will be the best fit; size, features, and probably most importantly, pricing. Below we’ve put together a sales training program outline to define a few of the best sales training programs you will find and what their strengths and weaknesses are.
- eLearning software — The eLearning industry has been around for years now, and most closely resembles what Lessonly offers. These software platforms are flexible and scalable to the information that you place into it. These can work across a variety of industries and have proven valuable to providing sales training on the most important topics that sales teams need to know. Depending on the size of the software company, these platforms can support everything from small businesses to medium-to-large companies.
- Online training development software — Training development programs have been around for as long as employees have needed to get better at what they do. These software platforms are more aimed to develop existing skills that employees have rather than start from scratch. These come in handy for technically advanced positions like web development or industries that require recurring certifications. Training software solely focused on the development of existing knowledge tends to be focused on a singular topic and doesn’t always scale for an entire company.
- Industry-specific training software — Often there are important pieces of information contained within industries that are so in-depth that they necessitate their own training programs. Think of hospitals and medicine in this respect. These training software programs are highly specialized and rarely work outside of their intended industries, but are critical in training employees with the ins and outs of a specific work environment. A few of these are:
- Real estate sales training programs
- Auto sales training programs
- Pharmaceutical sales training programs
- Medical sales training programs
- Retail sales training program — Programs that are built for the retail sales space often offer different skills to be trained and tested on. These are more likely customer service focused programs that train new employees on how to sell to the customer in a retail setting while giving updates on new products or sales that come down the line.
- Online personal training software — This is the smallest portion of the training software pie and usually works for the individuals or small teams. These software programs usually make up for a large portion of the free e-learning software that one will find when searching the web on topics like this.
With all the different types of selling and learning software out there, it’s easy to get wrapped up in one that targets a niche. The truth of the matter is, you simply need a learning software platform that you can incorporate and build your own, unique online sales training courses.