I’ve mentioned Jay Baer before; he’s a great guy who daylights as an author, speaker, and business consultant. Jay’s newest book, Youtility: Why Smart Marketing is about Help Not Hype, debuted at #1 on Amazon.com and is now a New York Times Bestseller. Not too shabby, Mr. Baer!
Jay is also a Lessonly client and one of our newest investors. Last month, he used Lessonly to build a Youtility Workbook for his readers. Jay’s lesson combined video, text, images, and quizzes to hammer home the most-important takeaways from Youtility. (Jay used Lessonly’s share functionality to make his lesson public, so you can access his Youtility Workbook via the link above.)
I’m writing this post because Jay’s use of Lessonly is really a dream come true. Our goal with Lessonly was and is to build a teaching and learning application that is affordable and valuable to individual consultants like Jay but also functional and robust enough for international companies like ExactTarget, another Lessonly client.
In short, keep up the great work, Jay, and thanks for letting Lessonly come along for the ride.