The fewer choices we have, the happier we’ll be. At least, that’s what modern research suggests. It all seems contrary to the way we’re wired, but if it’s true, we have some big changes to make.
From a software perspective, it means product managers and technologists need to do a better job building good decisions into their products. This means limiting customization options and concentrating workflows, which will ultimately allow users to focus on functionality and not incidentals.
It’s your product, so show us the best way to use it. If what you’ve built serves a purpose, we’ll do just that. If it doesn’t, there isn’t a hue in your color palette that will sway us to your team.
—Max at Lessonly